Amani Fife
Creative.

I read between the lines of a creative brief so you don't have to wonder what we're actually making. Pairs well with ambiguous timelines and strong opinions.

Eight years across BBDO and Mars United Commerce means I know the difference between what a client says they want and what they actually need.

From awareness TV spots to "add to cart" copy, I write across the entire customer journey. No channel left behind.

Ecom, in-store, experiential — I've moved product at every point of purchase. Candy, packaged food, personal care. If it's on a shelf or a scroll, I've sold it.

Campaign concepting, not just execution. I show up to the brief with options, not just deliverables.

Because the best influencer content starts with a copywriter who actually understands the platform.

Old school formats, fresh thinking.

I'll find your voice and write it down so your whole team can use it.